The secrets of social media marketing strategy

Social media is now recognised as a ‘must do’ marketing tactic.When fully understood, it’s a great way to reach a large global audience. Setting up profiles and managing accounts can be straight forward. Monitoring your progress, results and return on investment is also easy to do. You’ll generate positive results from your social media campaigns if you have a strategy and plan. Here’s my Top 12 social media blog posts. These posts provide hints, tips and support for Facebook, Instagram, Twitter, Pinterest and LinkedIn. Let me know how your social media marketing strategy is getting along – drop an email to hello@andyditchburn.com  or tweet @Perro_Andy.

Major changes to Facebook news feeds – how will this effect your social media marketing strategy? Click here to read more…  

I bet your social media marketing strategy doesn’t use LinkedIn to anywhere near its full potential Click here to read now…

Is Instagram part of your social media marketing strategy? Here’s how to get more followers

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Twitter doubles the character limit for tweets – what this means for your social media marketing strategy

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Are you using social media metrics to accelerate your social media marketing strategy?

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Are your images sized correctly? How to improve your social media marketing strategy

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How to work efficiently and still have a great social media marketing strategy!

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Some quick tips and fixes to help kick start your social media marketing strategy.

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How to create amazing content to support your social media marketing strategy

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How to use Twitter to drive more traffic to your website or blog

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Facebook isn’t dead! Here’s why Facebook should be part of your social media marketing strategy

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There are only 3 things that you should be using social media marketing for…

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Be patient and persevere. On social media you will always make mistakes, but the most important thing is that you learn and improve from those mistakes. I always advise people to use what they like. You do need to have an open mind, but if you’ve used Facebook for personal use and hated every minute of it, then it’s probably not going to work when you create a business page. Create a plan, be realistic, stick to it, test and measure everything, then review the plan and adapt accordingly.